What if your clients’ styles could stretch further—and stay day 1 fresh—without the white cast, starchy buildup, or heavy fragrances that traditional dry shampoos leave behind?

Meet AirWash™ dry shampoo. This new revolutionary, non-aerosol formula is powered by K18’s patented odorBIND™ smart-release biotechnology and scalp-friendly ingredients to deliver a high-performance clean. 

Unlike typical dry shampoos, AirWash™ doesn’t mask odors with heavy fragrances or leave starchy buildup on your hair. Instead, it uses our biotechnology—odorBIND™ recognizes, suspends, and eliminates odors on contact*, along with translucent mineral-based microbeads to absorb excess oil without leaving a white cast or starchy residue. It also contains biotech-derived Mediterranean microalgae to help balance scalp sebum and control excess oil production over time.

The best part? It’s clinically proven to keep working for up to 3 days*. This means your clients can extend their clean hair and blowouts while eliminating common causes of scalp irritation like buildup, excess sebum, and heavy fragrances. 

How do they actually use it though? Here’s the step-by-step guide.

how do I use AirWash™ dry shampoo?

Like all of our highly concentrated formulas, AirWash™ was designed to use less while delivering the best possible results—so there’s no need to douse hair to achieve a high-performance clean. The non-aerosol formula may feel slightly damp at first but don’t worry, it won’t disturb hair’s style. 

1. Start by shaking the bottle well and sectioning out hair to make it easier to target the areas where it’s needed most. 

2. From there, hold AirWash™ 4-6 inches away from the scalp and start with one to three sprays per section, then build as needed.

3. Massage in with fingers or a brush to distribute the product, and style as usual. 
   
   

PRO tip: if hair feels gritty or dry, you're using too much. brush or reset with shampoo.