What causes frizz?
HUMIDITY
Humidity and excess moisture in the air is what normally comes to mind when thinking of frizzy hair. According to our in-house chemist & formulation specialist, Meagan, “When the content of water in the air is higher due to increased humidity, water molecules from the atmosphere come into contact with hair much more frequently. Hair is porous — especially chemically-damaged hair — and will try to absorb that moisture. Once it swells, the water molecules can access the keratin chains inside of the hair strand, and then more and more hydrogen bonds will form between keratin and water. This causes hair strands to fold back on themselves, kink up, and bam! The result is the appearance of frizz.” Your strands are actually swelling from the excess moisture.
DRYNESS
Another common cause of frizzy hair is dryness. Dry hair longs for moisture, and once exposed to moisture, the cuticle will open itself up to grab a drink. This is why naturally curly or wavy hair tends to frizz more easily. These hair types have the tendency to be dry because it is difficult for the natural oils from the scalp to make it to the ends.
DAMAGE
Like we mentioned above, overprocessed, damaged hair will often become frizzy due to the high porosity of this hair. Habits like constant heat styling, shampooing too often, and lightening the hair tend to damage hair and lead to frizz. Meagan explains this too, “Anything that causes damage to the hair cuticle (like the friction from towel drying or brushing) can make hair more prone to frizz because it disrupts the water-repelling seal naturally occurring in hair. This increases hair porosity and therefore sensitivity to/absorption of water.” Very porous hair has gaps and holes in the cuticle, which will absorb too much moisture and leave it prone to frizz and tangling.
What is the K18 Peptide Mask and how does it help with frizz?
The K18Peptide™ was formulated to repair dry, damaged hair. Spoke and Weal Stylist Akeem Ray says, “I like that I can see instant results with K18. I literally can see someone’s hair go from being frizzy and dry to shiny and healthy instantly.” This patented bioactive peptide treatment strengthens and improves elasticity while reversing damage from chemical services, thermal/ mechanical styling and environmental factors. In just 4 minutes, you’ll discover:
Hair repaired from the inside out for that like-new feeling
Repaired damage from bleach, color, chemical services, heat, and mechanical styling
Restored strength, softness, smoothness, and bounce
Reduced breakage, split ends, and color fade
More moisture and less FRIZZ